Every business is based on
Every business is based on sales, be it services, products, consultancy.
Selling is the basis of our life; we sell ourselves, our ideas, our professionalism, our work .. and finally our products or services.
Obviously the sale also exists online, in different forms and ways.
But each of these has common characteristics.
In recent times, ecommerce has become increasingly important.
The future somehow passes through this mode. Being there has become fundamental, as being there is still a topic of study and discussion.
When choosing this form of commerce, carefully plan the steps, understand what the objectives are, how you plan to achieve them, if you are structured to do it and create a strategy, remembering that, in many ways, having an online store requires same commitment as having one on the road.
We change methods, strategies, operating procedures, but commitment in terms of time and investments is comparable.
The operation must therefore be planned and studied in detail and, only after having clear ideas, costs under control and a right strategy, leave for this adventure, which otherwise may prove to be inconclusive or worse bankruptcy.
Even choosing whether to rely on a market place or open your own ecommerce must be a matter of study.
Inquiring, studying, and being advised by experts in the sector can be decisive in determining the success or otherwise of the project.
Compared to the street shop, working online allows you to have a lot of data available from which to draw useful information to correct the shot, find the right trend, implement winning actions.
The numbers are a determining part of the analysis work and allow you to understand, beyond sensations or moods, the real extent of the phenomenon.
The first and most important action you need to do is therefore analyze data, sales, costs, discounts, promotions, marketing activities and understand how their mix affects the profit margin.
Selling a lot doesn’t always mean making a lot money.
These actions will allow you to consciously and successfully start your online business and will make you flexible enough to adapt to change, implementing ready corrective actions to achieve your goals.
Even if you don’t have an ecommerce but simply want to start your own marketer business, you have to do the same thinking and choose a system and a product list that allow you to have the right margin and the right profit.